What is the role of an audience in oral presentations?

2 years ago
2 minutes


Audience analysis involves identifying the audience and adapting a speech to their interests, level of understanding, attitudes, and beliefs. Taking an audience-centered approach is important because a speaker’s effectiveness will be improved if the presentation is created and delivered in an appropriate manner.

What is the role of the audience in communication?

Your audience is the person or people you want to communicate with. By knowing more about them (their wants, needs, values, etc.), you are able to better craft your message so that they will receive it the way you intended.

What is the role of an audience member?

The audience at a play, concert, film, or public meeting is the group of people watching or listening to it.

What is importance of audience?





Knowing your audience helps you to make decisions about what information you should include, how you should arrange that information, and what kind of supporting details will be necessary for the reader to understand what you are presenting. It also influences the tone and structure of the document.

How do you involve the audience in a presentation?

Engage the audience — get them interested, give them a reason to listen. How?

  1. Describe a scene or a character.
  2. Tell a story.
  3. Share a personal experience.
  4. Relate to a recent event.
  5. Piggyback on a previous speaker’s remark or theme.
  6. Point out something important about the audience or the current setting.

How do you keep the audience attention during a presentation?

7 ways to keep audience attention during your presentation

  1. Talk about something your audience is interested in. You may think this is obvious and that you’d never make this mistake. …
  2. Tell them why they should listen. …
  3. Don’t make it too easy or too hard. …
  4. “Change grabs attention” …
  5. Tell stories. …
  6. Have frequent breaks. …
  7. Make it short.



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