What is audience psychology?

2 years ago

2 minutes

Psychological audience analysis considers your audience’s psychological dispositions toward the topic, speaker, and occasion and how their attitudes, beliefs, and values inform those dispositions.

What is audience psychology public speaking?

The aim of psychological audience analysis is to discover what your audience may be thinking before and during your presentation. Psychological analysis covers both the knowledge (or lack of knowledge) and the beliefs of your audience.

What are the 3 types of audience analysis?

Audience analysis is categorized into three types: demographic, psychographic, and situational analysis.

What are the 4 types of audiences?

In live event environments, we’ve come to know four different audience types:

The Spectator: An audience member in the classic sense, a spectator is someone who comes to watch a performance or presentation but not actively participate. …
The Participant: …
The Spy: …
The VIP:

What is an audience analysis example?

For example, a beverage company may view the entire population of a nation as their target market for a popular product but may develop hundreds of different target audiences such as snowboarders or grandmothers to promote sales. The process of identifying the characteristics of a target audience.

What are the 5 categories of audience analysis?

Let’s now examine these categories and understand the variables and constraints you should use to estimate your audience’s information requirements.

Situational Analysis. …
Demographic Analysis. …
Psychological Analysis. …
Attitudes. …
Beliefs. …
Values. …
Multicultural Analysis. …
Language.